Meet our team
Board of directors
Ron Alford is currently a Senior Partner/Speaker/Team Leader/Business & Leadership Coach for Southwestern Consulting and a Vice President of Recruiting for Southwestern Coaching, a division of Southwestern Consulting. He was formerly a Regional Sales Director for The Southwestern Company, recruiting, training, mentoring and managing over 600 salespeople over 20 years.
His accomplishments include:
- Company Record Holder – most coaching and revenue sold in a calendar year for Southwestern Consulting out of 130+ coaches.
- Six-time “Sales Manager of the Year” with Southwestern Advantage.
- Leadership Record Holder – coached and trained more top 1% producers than any other manager in the 164-year-old Southwestern Consulting history.
- #3 lifetime producer out of over 150,000 salespeople from Southwestern Company history
Ron is the co-author of the upcoming book Redefining Possible: Proven Strategies to Break Belief Barriers and Create Your New Normal. Ron is also an “UltraMarathon” enthusiast, with events of up to 100-mile trail running races.
He married Desiree in 2016 giving them a blended family with twin nine year old boys and a seven year old daughter.